Day 338: Where's My 'Jo?

I've lost my mojo. I don't breathe to blog anymore, and I don't know how to get that back. When I started this blog fifteen months ago, I had two things in mind: it would be easy and simple, just a photo a day and we're all done and onto other things that need doing; and; it'll just be for a year. Neither of those things turned out to be true. As all of you out there who 'fashion' blog know, 'just a photo a day and then you're all done' is actually a long, protracted task involving deciding, styling, ironing, location sourcing, photographing (aided or solo), photo editing, computer programming, labelling, copywriting and marketing. And from the get-go I started 'writing' too. And it was the writing I fell in love with. Too much for most people to read probably (the blog-reading public seems mostly to be about looking at pictures), but I loved the pressure to find something to write about everyday. It was good discipline. I also went shopping. A lot. Op-shopping/thrifting. And so now I have plenty of amazing outfits I need to showcase before I feel I can call this project finished. But where did my 'jo go? And how do I get it back?

Irene               List_Addict

Possible 'jo locations:

Shamesville, KY

Is my 'jo caving to the pressure to be 'like other blogs'? I have been watching fashion blogs for a year. They are mini businesses. Mine is not. Mine isnt sponsored, it isn't designed by a blog designer, it doesn't update every couple of months, I haven't lost heaps of weight and started looking like a celebrity and attended blog conferences and X-City Fashion Weeks. I talk about silliness, not clothing. I don't fit. Maybe I am ashamed of my blog because I haven't grown it—it is exactly what it was fifteen months ago.

Boredomton, ME

This is the complete opposite location from the previous. Maybe my 'jo is MIA because it hasn't changed. If I had to conduct a door-to-door search for my 'jo, this is the town I would start it in. How do I make changes to something when the changes I envisage are possibilities, are the ones mentioned above, which I am not interested in? Will I be reinvigorated by a colour change? Or is it just the plain old fact that I have ADD and a year-long project is all I can manage before a complete radical change of direction is needed? Do I actually have the staying power for a thousand and one blog-posts? Do you?

Distractaberg, FL

Other things seem more exciting. By other things I mean Candy Crush, reading (ten books year-to-date as opposed to five same time last year), Pintresting book-rooms for my house, new houses with potential book rooms. Other things seem more intrusive. By other things I mean work being too busy, work being too tiring, sleep being too attractive, people being more present, dogs being more cute demanding.

Lost-t'-plot-bury, Surrey

What is my style? What do I like? What season is it? What is in? What isn't? I really don't even know what to wear anymore. Or who I am. Maybe it is more than my 'jo missing. Maybe if I find my 'jo, I'll find myself. This is all getting much more philosophical than I realised. Maybe my 'jo isn't missing, maybe it ran away.

Missing: My mojo. Pink and yellow brindle; small beady eyes; answers to the name of Darren. Reward of ever-lasting gratitude to anyone who locates it! Call 04765356778276664572938609.

The Outfit
Shirt: Op-shopped
Cricket jumper: Op-shopped
Leggings: Black Milk
Earrings: Retail
Shoes: Irregular Choice 'Spat Attack'

Photographer de Jour: Moi

Who Wore It Better?

Putting a link on with:

STYLELIXIR Style Sessions

Life's A Party Dress Like It



  1. Well I think everyone loses their mo-jo every once in a while. The trick is deciding if it really has morphed into some other hobby/obsession or is just taking a much needed break before feeling invigorated again.

    There is often a 7 year cycle. That is the average time it take someone to decide to change direction. Maybe you are just quicker than the average person.

    Blog comparison, as with any comparison, is a slippery slope. It can erode your self confidence and leave you feeling depressed. I don't come here for the design. I come because you are unique, creative, a brilliant writer that often makes me laugh.

    I might not be the best person to write about this as I often struggle weekly with blogging. One day I'll love it, the next day I'll want to pull the plug. In the end it is always the intangible connections that keep me coming back.

    Those leggings are insane BTW! ; )


  2. Your blog being the same as it was one year ago is one of the reasons I like it. I dislike sponsored posts, following trends, and also blogs that feature "things" that cost more than my car. Not that my car cost very much, but that's not the point...

    Buying a house and planning a book room is very exciting! Take some time away if you need. You can always post a cute dog photo if you feel you need to post.


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